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> Pedants' Paradise, Spelling and Grammar Notes and Queries
Yorkshire
post Feb 2 2012, 07:54 PM
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Seeing as this thread was resurrected, I thought I'd also resurrect the how-to-pronounce-brand-names part of the thread.

Where do people (and Adidas, for that matter) stand on Adidas?

As the company is named after the founder whose name was Adi Dassler, I've always assumed it is pronounced ADD-i-DASS, though most people seem to pronounce it uh-DEE-duss.
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Arundodonuts
post Feb 2 2012, 07:58 PM
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QUOTE(Yorkshire @ Feb 2 2012, 07:54 PM) *

Seeing as this thread was resurrected, I thought I'd also resurrect the how-to-pronounce-brand-names part of the thread.

Where do people (and Adidas, for that matter) stand on Adidas?

As the company is named after the founder whose name was Adi Dassler, I've always assumed it is pronounced ADD-i-DASS, though most people seem to pronounce it uh-DEE-duss.

Eh? I've never heard uh-DEE-duss. It's obviously ADD-i-DASS, though some say a-DEE-das (which is patently rubbish isn't it?).

So where do we stand on Porsche?
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Yorkshire
post Feb 2 2012, 08:19 PM
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[/quote]
So where do we stand on Porsche?
[/quote]

I vote porsh. I would guess that porsh-a is more correct, but it sounds too try-hard to me.
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Dugazon
post Feb 2 2012, 08:59 PM
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Do you want the correct German version for both? (IMG:style_emoticons/default/wink.gif)

adee-dass (closest approximation - the German A in that context is rather short, somewhere between an Ah and Uh, it's a reduced vowel, the IPA symbol for it is actually a), no stress on the syllable in the middle, slight stress on the first.

Porsha, a slight stress on the first syllable, and again the last vowel is a reduced one, somewhat a narrower version of (a). The IPA symbol is a reversed/rotated e.

I think it would be easier to explain if I'd just say it and attach a soundfile (IMG:style_emoticons/default/wink.gif)
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Tenor Viol
post Feb 2 2012, 10:16 PM
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Round here, the challenge for visitors is pronouncing Cholmondeley..... (IMG:style_emoticons/default/unsure.gif)
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maggiemay
post Feb 3 2012, 08:44 AM
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QUOTE(Tenor Viol @ Feb 2 2012, 10:16 PM) *

Round here, the challenge for visitors is pronouncing Cholmondeley..... (IMG:style_emoticons/default/unsure.gif)

Ah, yes, insider knowledge, maybe on this - I grew up not so far from where you are, and we knew a family with that name, so I guess the pronunciation is the same?

I've always been puzzled by the brand Braun, and find it weird in shops when everyone calls it ' Brorn'.
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jm-hamilton
post Feb 3 2012, 09:04 AM
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QUOTE(maggiemay @ Feb 3 2012, 08:44 AM) *

QUOTE(Tenor Viol @ Feb 2 2012, 10:16 PM) *

Round here, the challenge for visitors is pronouncing Cholmondeley..... (IMG:style_emoticons/default/unsure.gif)

Ah, yes, insider knowledge, maybe on this - I grew up not so far from where you are, and we knew a family with that name, so I guess the pronunciation is the same?

I've always been puzzled by the brand Braun, and find it weird in shops when everyone calls it ' Brorn'.

Is Cholmondeley pronounced Chumley?
I thought Braun was pronounced Brorn - what's the correct pronunciation?
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fsharpminor
post Feb 3 2012, 09:58 AM
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Most people in UK say Brawn, but as its surely a german name , it should be 'Brown'

Yes Chumley for Cholmondeley. Coloon for Colquohoun. Fanshaw for Featherstonehaugh. Urcott for Urquhart.

Why is Menzies 'Mingies' ??

The Yorkshire town of Slaithwaite is pronounced locally as Slowwit (as I 'ow' it hurts), and there are similar examples like Linfit for Linthwaite
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andante_in_c
post Feb 3 2012, 10:08 AM
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Braun have always advertised themselves as 'Brawn' in the UK. We don't pronounce all foreign origin names as the country of origin does - Mercedes, for example.
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Barry Toner
post Feb 3 2012, 10:28 AM
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I am sure each locality has its peculiarities to confuse the visitors. The common one round here is Launceston, colloquially "Larnson", but the most peculiar is Woolfardisworthy. Any guesses? It's Woolsery to the locals. (IMG:style_emoticons/default/laugh.gif)
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maggiemay
post Feb 3 2012, 10:28 AM
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Andante in C - yes, I wondered if that were the case. I suppose 'brawn' gives the impression of a solid and tough design ..?

f#minor - re Menzies, I heard the answer to that one once, but only half remembered - I think it was something to do with an archaic letter which has only approximations in our English alphabet.
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fsharpminor
post Feb 3 2012, 10:35 AM
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My wife wears a lot of Gabor shoes. Everyone I know says GaBORR. (Probably after the acrtess Zsa Zsa Gabor) However when they ran a TV ad a while back it was clearly supposed to be GAYbor.
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Tenor Viol
post Feb 3 2012, 11:18 AM
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QUOTE(maggiemay @ Feb 3 2012, 10:28 AM) *
Andante in C - yes, I wondered if that were the case. I suppose 'brawn' gives the impression of a solid and tough design ..?

f#minor - re Menzies, I heard the answer to that one once, but only half remembered - I think it was something to do with an archaic letter which has only approximations in our English alphabet.


There are several letters which have diappeared over time, such as thorn, which in part gives rise to various pieces of nonsense such as the pervasive use of 'ye' for 'the'. (IMG:style_emoticons/default/unsure.gif) Now you wouldn't say 'You New Shop', so why does 'You Old Shop' become 'Ye Olde Shoppe'? (IMG:style_emoticons/default/wacko.gif)
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HelenVJ
post Feb 3 2012, 11:52 AM
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In Germany, Lidl rhymes with needle , rather than fiddle. You would certainly get some very strange looks if you tried that pronunciation in Streatham.
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Arundodonuts
post Feb 3 2012, 12:06 PM
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QUOTE(HelenVJ @ Feb 3 2012, 11:52 AM) *

In Germany, Lidl rhymes with needle , rather than fiddle. You would certainly get some very strange looks if you tried that pronunciation in Streatham.

On the other hand I was always amused by "Vullvort" in Germany.
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